I am not sure if this is going to seem harsh as i actually like both these artists but i feel a better name for this video would have been I Need an Endorsement, i know that product placement is common in america but come off it, this is just getting stupid, do they really think that i am going to go out and buy a G-shock just because Eminem is wearing while he sing to a floating Dr Dre. No i'm not and why Ferrari have decided to place advertising in a rap video is beyond me. Who other that football player and other rap stars are buying Ferrari's in this current economic climate, saying that it was only the old 360 so maybe Ferrari think some of us lesser mortals have a free £60,000 we forgot about.
The real shame is that this is not a bad song and i understand the premise and all that Dre and Eminem have been through together however the video however artistic, looses all sense of emotion with its confusing notion that Eminem has to bring his friend back to life through his rapping and a team full of highly trained doctors that for some reason use mobile phone and computer tablets all made by HP (picture above) to help cure their patient. Watch the video bellow and feel free to comment below if you feel differently.
I give this a 3/10 as a video but 7/10 as a song.